A journey through history to celebrate Italian excellence.
To mark the 110th anniversary of Nestlé Italia, Louder conceived and produced an interactive exhibition hosted at Palazzo Piacentini, headquarters of the Ministry of Enterprises and Made in Italy.
The event opened with a press conference attended by institutional representatives and Nestlé Italia’s top management, setting the stage for a meaningful celebration.
The exhibition, divided in two monographic sections, started from a central circular core and extended along the sides of the Scalone d’Onore, culminating with the original Farina Lattea package, the true cornerstone of Nestlé’s history.
Using archival materials from Nestlé, Perugina and S.Pellegrino, the exhibition traced the evolution of two iconic Italian brands through images, videos and historic collections — evoking emotion and showcasing a journey that spans over 110 years of history, innovation and identity.
A legacy of innovation.
A story worth reliving.
