4 SEASONS

Case Client: 
Case Sector: 
Automotive
Case type: 
Tour

A "stylish" roadshow among fashion district, in 4 of the  McArthur Glen Outlet to promote the first consumer promo from FCA e LeasePlan.

Louder created and developed all the communication tools: event concept, logos and booth shape

 

A four week tour bringing in 4 different outlet an innovative concept promo by LeasePlan and FCA, offering to the consumers a new dynamic way to rent a FIAT 500 changing a new one in every season

 

Numbers and results: 
4
tappe strategiche
64
risorse di staff impiegate
50k
contatti realizzati

32 special promoter, 32 hostesses in 4 location gathering more then 3.200 lead and over then 50.000 direct contacts

 

see also

Lavazza

Musica e caffè in un connubio all'insegna dell’eccellenza e della sostenibilità

Nestlé

Per il secondo anno consecutivo Nestlé Italia sceglie Louder per la sua Sales Convention.