BACI LOVE JUKEBOX
Case Client:
Case Sector:
Food & Beverage
Case type:
Promo
A special love song for Saint Valentin Day
On 13 and 14 February we dedicated a «special» serenade for Saint Valentine’s day: how did we do this?
By creating a more than 4-metre high Maxi Jukebox that we installed in the centre of Naples!
Numbers and results:
1
Love JukeBox
10k
samples&gift
100k
kisses
After having chosen the line in their favourite songs, the participants could listen to the chosen «love soundtrack», sung live by the singers who created the Jukebox, receiving a surprise gift Signed by Baci Perugina.
